BroadPoint

Returning Candidate?

Marketing Manager

Marketing Manager

Overview

BroadPoint, a Microsoft Certified Gold Partner, for both ERP and CRM, and one of the fastest growing providers of Business Applications and Consulting Services in the U.S., is looking for a Marketing Manager to help meet its growth goals for 2017 and beyond. As our Marketing Manager, you will assist in the development and execution of marketing activities for BroadPoint in the areas of events, promotions, and digital marketing with a special focus on content, email and social media strategies and website management. BroadPoint provides a great team environment with a competitive compensation plan.

Responsibilities

  • Manage and grow the BroadPoint social media program – Twitter, Facebook, LinkedIn, Pinterest, Blog and YouTube
  • Assist the VP of Sales with BroadPoint branding activities and development of website content
  • Work closely with BroadPoint partners to develop joint marketing programs to drive revenue
  • Assist in developing and managing a consistent and impactful blog program
  • Participate in weekly meetings, prepared to discuss current status of pending projects, proposals and challenges
  • Work closely with the Sales teams on lead generation activities and helping with lead generation strategies
  • Work closely with Account Managers to develop marketing programs to drive add on sales for existing clients 
  • Assist with and/or present at user groups and other marketing events including technology tradeshows
  • Work with pre-sales to customize demo data, conduct product screens, prepare reports and draft/implement prospect/client communication as needed
  • Participate in company sponsored job-related activities and training to further develop your marketing skills
  • Stay abreast of the marketing efforts and promotion of the competition
  • Update and control the BroadPoint website

Qualifications

  • Marketing experience in technology and/or services sector
  • Must be able to create content and manage social media marketing platforms
  • Excellent written, oral and online communication skills
  • Efficient with Microsoft Word, CRM, Excel and PowerPoint
  • Must have an energetic and creative personality
  • Self-motivated and able to contribute individually as well as part of a team
  • Familiarity with digital marketing tools (website content management and analytics, email automation software, SEO reporting tools, Google AdWords and analytics, etc.) is a plus
  • Well-organized and results-oriented
  • Ability and willingness to multi-task, prioritize and communicate progress in a fast-paced environment

Education

Bachelor's degree, preferably in Marketing, Business Administration or a related field

 

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.